Archive for 'Work'

Computer training courses

Gain Valuable Skills Via Computer Training Courses

Most of today’s high school and college students are completely comfortable around computers. Even without taking formal classes in how to use these machines, modern youth are likely to know a lot more about computing than people two or three times their age. This is not surprising, as kids are getting wired earlier now than ever before. But this hasn’t always been the case. In fact, there are lots of people out there that have had very limited exposure to computers or are not confident enough to use them for work-related tasks. This could be holding them back in their careers, which is why computer training courses might be a good idea.

Computer training courses can help you gain the valuable skills you need in order to succeed in today’s workplace. Computers are a fact of life and are critical to most business operations, so if you don’t get up to speed soon, your employer just might deem your particular skill set obsolete. Fortunately, it’s very easy to locate good computer training courses in your area or online, which means you can start learning as soon as possible.

There are lots of different types of computer training courses, ranging from teaching students the most basic functions of a PC, to intermediate and advanced activities. If you’ve never used computers before, then you should definitely start with the basics. But if you already know what you’re looking at when you sit down in front of a monitor, then you might want to take computer training courses that focus on word processing, spreadsheets, HTML, or other common applications and programs. Advanced users might be interested in graphic design classes, video game programming, or other high-end tasks.

Some of these classes are offered online, which allows you to study from the comfort of your own home. The course would probably make heavy use of video tutorials, diagrams, and PowerPoint presentations to take you through the content. True beginners should probably look for computer training courses they can attend in person, as this group is likely to have more questions or more difficulty executing assignments — at least in the early going. The final choice is up to you, of course, so go with whichever approach you’d be most comfortable with.

For those of you looking to save a few bucks, an excellent starting point would be a public library. Community libraries often offer free computer training courses to patrons looking to turn themselves into more marketable employees. Seniors, retirees, and hobbyists are also prime candidates for a class like this.

The bottom line is that there’s simply no excuse to be afraid of computers anymore. They’re a fixture of modern life that won’t go away anytime soon, so it’s time to bite the bullet and enroll in a few computer training courses now!

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Designers Websites

For the Major Fashion Designers Websites and Internet Excitement are Last on their List. Why?

Do remember that Seinfeld episode where Kramer has this whole pointless story about how he wanted to return a pair of pants he bought, but by the time he got to the store “he ended up ruining the very pants he set out to return”?

Apparently, stories about your clothing can be a big deal – and people can come around in a sort of social networking attitude, to share their favorite clothing stories.

That’s the whole concept behind Burberry’s new venture; the company from England has been making raincoats (or rather trenchcoats, if you are a fan of Humphrey Bogart in Casablanca), for almost an entire century and their new way to stay relevant, is the new Art of the Trench social networking site. As fashion designers’ websites go this one is an unbelievable creative leap, and a success.

Many of the fashion houses we know and admire, have grown to their present levels of international acclaim from a single basic product that their founder once thought of. For some, like Hermes, it was a handbag, for Gucci, it was trademark fashionable shoes, and for Burberry, it was the coat.

These remarkable fashion icons, haven’t ever tried to market themselves to the customer. They are just too lofty a deal for that. But today, with sales to the ultrarich falling, it just seems to the fashion houses, that presenting themselves to the young urban youth market as an aspirational brand, could make up for what has been lost in traditional sales.

And this could be quite exciting as designers’ websites try to bring their famed sense of artistry and fashion to their online presence. Art of the Trench is undoubtedly the most successful attempt so far. The website, curiously, allows you to get street level portrayals of people going about their business, wearing trenchcoats.

In the beginning, the pictures you saw on the website were just professionally-shot fashion photography. But pretty soon, the idea touched a nerve somewhere, and millions of people have been sending in their own trenchcoat pictures. No other designers’ websites have ever thought of a way to just showcase their products on the Internet, and involve people in a passionate way in that attempt.

It is quite disappointing if you think about it, but these other companies are icons of fashion too – that are supposed to be so able to judge the pulse of high fashion and what people will love in the future; and they have been left on the sidelines by the Internet – the very iconof today.

Prada, the name that launches a million dreams in starry-eyed rich young people seems curiously short of ideas on what to do with the Internet, if you go by the look of their website. When you buy a DVD of a hit movie, you expect a bunch of extras – the process of filmmaking, the bloopers, interviews – you hope to get inside the very skin of the creative process. Prada however, just gives us a drab look into a series of its products from its latest fashion season, and that’s about it.

As they begin to sort their plans out, the future for fashion designers websites is sure to be exciting. The same fashion names like Karl Lagerfeld are sure to exploit their rockstar-like mystique by having their creative moments documented on videos on the site, and live broadcasts of the creative process are sure to attract millions of fashion devotees. Top designers have an opportunity here like no other, to actually become fashion gods on the Internet.

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Advertising agencies

Advertising Agencies and How They Work.

Advertising agencies have changed a lot since their hay day in the 1950s. Back then, as depicted in the hit TV series Mad Men (named for Madison Avenue in New York) chain smoking men dressed in suits and ties came up with slogans and ad campaigns for their nervous clients.

Clients have not changed much and continue to be nervous when it comes to staking all of their money on the ideas churned out by advertising agencies and their creative departments, but they are much more careful how they spend that money. From the 50s until just recently most advertising was either print, television, or radio and not much else.
Print advertising included display ads. Display ads ran the gamut from small two column want ads in the classified section of the local newspaper to full page double spreads in pricey magazines such as Playboy or Vanity Fair. Account executives would place their clientsí ads into these publications in compliance with the media plan that they created and which was approved by the client. The advertising agencies would charge a 15% commission based upon the price of the ad itself.

This was a very lucrative business but in the last fifteen years or so it has changed radically with the proliferation of boutique advertising agencies and smaller design firms who had smaller overhead and basically would do the same job for a lot less commission or for a flat fee. This practice caused the advertising agencies to rethink their basic structures and cut costs across the board.

The ability to create ads using computers did not really come into widespread practice until the late 1980s and the very first computers were not really computers at all but giant Linotronic typesetting machines that took up most of one room and required the use of toxic chemicals to produce professional looking type. A few years later Apple came out with their first Macintosh computers and helped to start the graphics revolution that continues to this day.

Those first Apple computers were tricky and required a lot of maintenance. It was faster many times to do the ad in the old fashioned way by hand using overlays and press type than to actually fiddle around with the primitive Mac. Eventually Macs became more stable and when programs like Adobe Photoshop and Illustrator came into being, the way that ads were created was changed forever.

Part of print advertising is collateral work and that includes brochures, catalogs, direct mail pieces, pamphlets, and any other two dimensional graphics piece that is not classified as print ads. Until digital printing took over in the late 90s, most of these collateral pieces were printed by large four color printing houses. The resulting work was beautiful for the most part but would cost a bundle. Four-color offset printing was not cheap but it was high quality. Digital printing made collateral printing much cheaper but the quality really suffered, mainly because the inks would run and the stock that would go through the printers was not very thick or varied.

Todayís best advertising agencies have state-of-the-art digital computers and printers in-house along with teams of top notch copywriters, graphic designers and art directors. If you want to see samples of some of the top work each year just pick up a Communication Arts graphic design or advertising annual. This publication features full color photos of the best in advertising design each year.

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Data Entry Work

There are some people who are cut out to be doctors and others that would never dream of taking up that occupation. Some people are great with talking to other people and do well in sales, while some people want the peace and tranquility of working in warehouse or perhaps at home all alone.

Some people find out what they do best through trial and error and some just know. If you are considering data entry work, think about yourself, your work habits, and your past work history to see if that is really something you are cut out to do.

Are You Cut Out For Data Entry Work?

Data entry work seems pretty straight forward. You have information of some type that you are required to enter into some type of system, usually some type of software. It’s not necessarily as easy as you might think. First of all, if you have any degree of ADD or ADHD that is not treated, you may make more mistakes than others, leading to your dismissal. You have to have good focus or the mistakes are going to pile up. You may get distracted by anything, which is never good.

You also have to have some pretty decent typing skills to do data entry work. This means that you can type without watching where your fingers on are on the keyboard. Hunting and pecking is not going to work in this field of work. Also, you have to be able to get to the numbers on the keyboard without making mistakes, which is hard for some people. Take a typing tests that requires the use of numbers as well as the use of the regular number keys to see how well you do.

Some data entry work is phone numbers, addresses, and stock numbers, which means you have to be good with those number keys.

Many data entry work opportunities come and go. You may get work for six months before you are laid off. Some jobs are long term, but they are the hard ones to find. If you find that you love the solitary work that is data entry, then keep taking the short term jobs to get the experience you need under your belt.

That way, when you find data entry work that have the potential to be a long lasting job, you have something more to offer than just skills. You also have experience that others may not have.

You can also find some data entry work that allows you to work from home. First, be sure the job is real because there are many scams out there. Secondly, but sure your life is set up so that you can be productive at home. This means your children are in school or you have someone who can watch them for you.

Working at home can mean working in your pajamas and taking breaks or working when you have the time, but you have to treat it as a real job or it will not last long. Not everyone is cut out to work at home, so make sure all is well on your end before you take this on.

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